Villanova University - College of Professional Studies

The best way to convince an adult to go back to school? Honor the hard work that got them to where they are today. That was the goal of this campaign for Villanova’s College of Professional Studies. Across billboards, bus tails, broadcast, radio and retargeting digital, we used real Villanova alumni to show others that transformation has no age limit.

Work by: Karma Agency

Art Director: Amanda Lippert

Creative Director: Tracy Thompson